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Archive for the ‘Marketing’ Category

Employment Trends in Marketing and Media [Visualized]

If you’re a recent college graduate or are looking for a career change, you might be interested to see how jobs in the marketing and advertising industry have held up overtime.

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What I Know: One Marketer’s Response

This is what I know about you online. In response to The Wall Street Journal’s look at online data tracking, let’s look at what I do and do not know about you.

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Social Media Profiling with Flowtown

Flowtown allows internet marketers to upload a list of emails and get back comprehensive information on their customers’ social media presence.

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Dear Marketers on Facebook

Dear marketers on Facebook, Not every woman in her mid-twenties is pregnant and starting a family. Please take advantage of the Facebook ad targeting and stop selling me baby stuff.

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The Outer Layer of Social Media Impact

There’s no reason I should know about the Roger Smith Hotel or that they should know about me. But their social media persona has been carried beyond their own online community.

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ROI Dilemma – The Cartoon Version

If you’re paying $2000 a month for a CPA program that produces 100 sales with an ROI of 200% and $2500 for a PPC program that produces 50 sales with an ROI of 80%, which one do you cut?

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