The Outer Layer of Social Media Impact
There’s no reason I should know about the Roger Smith Hotel or that they should know about me. But their social media persona has been carried beyond their own online community.
Archive for the ‘Marketing’ Category
ROI Dilemma – The Cartoon Version
If you’re paying $2000 a month for a CPA program that produces 100 sales with an ROI of 200% and $2500 for a PPC program that produces 50 sales with an ROI of 80%, which one do you cut?
